
I'll never forget those lazy summer days when our cheeks hurt from chomping bubblegum for hours. I whipped up these fluffy slices after stumbling on some bubblegum syrup during a shopping trip. One taste took me right back to my kid days, but thankfully without gum stuck in my hair! These soft treats have become my signature dish for my niece's friend gatherings – kids can't get enough of the bright color and taste, while grown-ups quietly grab extras when nobody's watching.
When I brought these to my buddy's kid's party recently, I got cornered by several moms begging for my recipe. One even admitted she'd sneaked away to eat four pieces by herself in the kitchen pantry to avoid sharing with her children. I've never felt so accomplished as a baker.
Essential Components
- Marshmallow Fluff - This forms your cloud base. The gooey sweetness creates that dreamy, soft texture we want. Let it sit out so it's not cold when you start mixing.
- Bubblegum Syrup - The star that gives us that can't-mistake-it flavor. You can grab some at cooking supply shops or find it online from brands like Torani or Monin.
- Powdered Sugar - Does more than sweeten things up—it turns that sticky mess into something you can actually shape. Run it through a sifter first to keep lumps away.
- Vanilla Extract - Just a small splash adds some flavor complexity, making the bubblegum taste less fake and more grown-up.
- Pink Food Coloring - You could skip this, but that bubble-gum pink makes everyone smile right away. Go with gel colors for the brightest look without watering down your mix.

Simple Steps
Get ReadyFirst thing, put parchment paper in an 8x8 dish with extra hanging over the sides so you can lift everything out later. I learned the hard way that skipping this step means you'll spend forever trying to dig sticky stuff out of the corners.
Mix Your Main StuffIn a big bowl, stir together your marshmallow fluff and bubblegum syrup. This gets super sticky, so spray some cooking oil on your mixing tool first. Keep going until everything's smooth and you don't see any white fluff streaks.
Make It SolidSlowly add your powdered sugar, about half a cup each time, stirring well between. You'll watch it change from shiny and gooey to more like a soft dough. Keep adding until it holds shape when you press it but still has some bounce.
Boost The TasteMix in the vanilla and a few drops of pink coloring if you want. Adding vanilla might sound weird with bubblegum, but it really makes everything taste better. Stir until the pink is all through the mix – those random white spots might look cool but mean some bites won't taste right.
Put It TogetherDump your mixture into your lined dish and spread it out with a spatula (again, cooking spray helps tons here). Push it into all the corners and flatten the top as smooth as you can. Cover with plastic and stick it in the fridge at least 4 hours, but overnight works best. I know waiting stinks, but cold slices keep their shape way better.
Cut And EnjoyWhen it's fully set, pull everything out by grabbing those parchment edges. Put it on a cutting board and slice into squares with a sharp knife. For pretty edges, wipe your knife clean between cuts.
My kid's friend Lily can't have artificial colors, so I've used beet powder instead of food coloring. The shade comes out more like a sunset than shocking pink, but tastes just the same, and Lily was so happy to eat what everyone else was having.
Ways To Enjoy
Make any birthday extra special by cutting these into tiny cubes and setting them beside a hot chocolate station. The surprise of bubblegum meeting chocolate creates a fun taste combo, plus the bright treats look great until they vanish.
Put together a blast-from-the-past dessert platter with these clouds alongside chocolate-covered crispy treats, tiny cookie sandwiches, and fresh fruit. All those different tastes and textures bring out the kid in everyone at the table.
For a fun twist on afternoon tea, cut tiny cloud squares and serve them with lemon cookies and cucumber sandwiches. The mix of fancy traditional bites with these playful pink treats makes gatherings memorable. My reading group still talks about this combo months later.
Try Different Tastes
Blue Sky VersionSwap out bubblegum syrup for cotton candy flavoring and use blue instead of pink coloring. You'll get a different but equally fun childhood throwback.
Fruit-Filled CloudsThrow in 1 tablespoon of crushed freeze-dried strawberries with your bubblegum syrup for a fruity kick that works really well with the candy flavor.
Party Cake CloudsUse half bubblegum syrup and half vanilla syrup, then mix in 2 tablespoons of colorful sprinkles at the end for a birthday cake feel. The sprinkles give you fun color spots and tiny crunchy bits.
Keeping Them Fresh
On Your CounterWhen it's not hot out, you can keep these in a sealed container on the counter for 2-3 days. Put parchment between layers so they don't stick together.
To keep them longer, store them in your fridge where they'll stay good for about a week. The cool air actually makes the bubblegum flavor stronger, so they might taste even better on day three.
If your kitchen gets hot or muggy, don't even think about leaving these out. I found this out the hard way during a summer playdate when my perfectly cut squares turned into one big, tasty puddle on the plate.
In The FreezerThese freeze really well! Wrap each piece in parchment, then put them in a freezer container for up to a month. Let them thaw in the fridge for a few hours before eating. They get a bit chewier after freezing, which some of my friends actually liked better.

Pro Tricks
No Syrup OptionCan't find bubblegum syrup? Try mixing plain vanilla syrup with a couple drops of bubblegum flavor oil from a cake supply store.
Change It UpFor something different, pop the slices in the freezer about 30 minutes before serving. They turn slightly chewy, somewhere between a marshmallow and salt water taffy.
Extra PrettySprinkle cut pieces with a bit more powdered sugar for a nice matte look that also keeps them from sticking when you stack them.
I first created these for my daughter's candy-themed birthday bash, using cookie cutters for fun shapes. Watching kids bite into these fluffy treats was amazing – that look of surprise and joy made all the sticky mess and powdered sugar on my dark clothes totally worth it. One small boy asked if real clouds taste this good, and I just smiled and nodded.
Frequently Asked Questions
- → Where can I buy bubblegum-flavored syrup?
- You can find bubblegum syrup at baking specialty shops, candy stores, or online. Some coffee shop brands also sell similar flavored syrups. Can’t find it? Mix simple syrup with bubblegum flavoring oil as a substitute.
- → Do I have to use food coloring?
- Not at all! The pink coloring is just to make them look bubblegum-like. They’ll taste the same without it, but the bars will stay white or off-white.
- → What’s the best way to store these bars?
- Keep them in an airtight container at room temperature for up to 5 days. Or refrigerate for up to 2 weeks, though they’ll be firmer straight from the fridge.
- → Can I swap the bubblegum syrup for something else?
- Yes! Try syrups like strawberry, cotton candy, or vanilla. Just replace the bubblegum syrup with the same amount of your preferred flavor.
- → What if my mixture is too sticky to work with?
- Simply add a little more powdered sugar, about 1/4 cup at a time, until the dough is manageable. If it’s still tricky, chill it for 15-20 minutes to make it easier.